Florist Marketing – Getting Started With Google My Business

Florist Marketing – Getting Started With Google My Business

Google My Business is one of the best ways to promote and create optimal visibility for your floral business or any business for that matter.  Google My Business which was formally called Google Places is the ultimate platform for listing your flower shop on google search, maps, and Google + seamlessly all in one place. […]

Secrets Revealed – Facebook, Instagram & Twitter

Secrets Revealed – Facebook, Instagram & Twitter

Once thought of as a fad, social media platforms such as Facebook, Instagram, and Twitter has certainly proven naysayers wrong. Floral business owners have taken advantage of the growth possibilities that social media has to offer.  Beyond that social media, communities have led to an influx of new floral enthusiasts. In other words, social media is […]

5 Easy Ways To Drive Up Summer Flower Sales!

5 Easy Ways To Drive Up Summer Flower Sales!

Tackling fresh, new and innovated techniques for your flower shop could actually keep flowers sales stable and increase revenue during the summer months. For some florists, the summer months can be dreadfully slow with decreased flower sales. Accepting the fact that customers just won’t buy flowers during these months is a big mistake! The floral industry does have […]

8 Things Florists Should Do To Book Weddings

8 Things Florists Should Do To Book Weddings

  Booking weddings are still one of the best ways to increase your overall flower shop profit. Surprisingly, some florists do not take booking wedding clients too seriously or rather opt not to deal with the hassle of booking a wedding. Unfortunately, regardless of how much money your flower business makes, this is a big mistake as booking weddings […]

YouTube For Florists- Marketing Made Easy

YouTube For Florists- Marketing Made Easy

YouTube gets over 30 million visitors per day! For florists who are not familiar with YouTube, YouTube is a mostly free website for hosting videos that allow visitors to sign up and are able to upload their videos on YouTube to store and share with other visitors. YouTube has 1,300,000,000 visitors that use it, Wow, now that is a […]

Top 6 Things Every Florist Should Sell In 2017!

Top 6 Things Every Florist Should Sell In 2017!

 It surprises us how many florists only sell flowers in their flower shops. This is not to say that only selling flowers is passe´, however, we want to encourage all florists to carry various items with very little or no designing time and long shelf life to boost their retail sale profits. Another point is that owning […]

Florist Marketing – Understanding The Basics

Florist Marketing – Understanding The Basics

Marketing is the key to successful growth and longevity for Floral Businesses. However, some business owners are still stumped when it comes to marketing for their flower shop. Marketing is better explained by putting yourself as the business owner in the customer’s shoes.  What are your customer’s needs and wants? What makes your customers satisfied? Marketing consists of […]

Mother’s Day-Florist Checklist

Mother’s Day-Florist Checklist

Mother’s Day (or should we say Mother’s Day week) is the busiest and potentially the most profitable holiday for the floral business owner. Having a strategy in place to make the most profit is essential in reaping all the benefits of this busy flower purchasing holiday. In this blog, we will go over a checklist to […]

Evolution Of Flowers – Past, Present, & Future

Evolution Of Flowers – Past, Present, & Future

Flowers – captivating, mesmerizing, effulgent and miraculous! So, when and where did flowers come from? How did they evolve?  We set out to find out how flowers evolved particularly because flowers are underrated and go unappreciated by so many. Flowers are nature’s little gifts and quite miraculous. In this blog, we will venture on a flower journey of the past, […]

Top 5 Florist Must Do’s – Pinterest

Top 5 Florist Must Do’s – Pinterest

We all understand how Pinterest can be a big impact on Florists Business. With over 150 million users and over 50 billion pins, getting your flower shop brand discovered is easily done on this image social media site. Pinterest is a great way to create collections of your weddings and get found by brides looking or inspiration. Read more […]

Load More