Florist Resourcesby Floranext

Florist’s Guide | Prepping for Autumn

Posted on August 12th, 2022
Blog, Floral Holiday Tips, Floral Supplies, Florist Marketing, Florist Operations, Florist Resources, Opening a Flower Shop
The busy season is almost upon florists again yet many may not even know it. We’re not talking about the Christmas through Mother’s Day that keeps us busy in the spring - this is autumn! The season that sends many potential customers rushing to big box stores, hardware stores, and even greenhouses when they should be rushing to your flower shop. This is an important three-month decorating season that florists have much to offer to. Below are some tips to make sure you’re taking advantage of the autumn sales that should be yours.  Autumn flowers bouquet   Flower…

Florist Marketing Guide – Get Ready to Plan Your Year!

Posted on July 20th, 2022
Blog, Floral Holiday Tips, Floral Supplies, Florist Marketing, Florist Operations, Florist Profits, Florist Resources, Opening a Flower Shop
Believe it or not, we’ve entered the last half of 2022. As fast as time went on this year, the second half will go just as quickly. For florists, the first few months and the last few months of the year can be hectic. With holidays just around the corner, you will want a plan to generate more business and beat the competition.  Here are some tips you should consider when thinking ahead to the rest of 2022 and the start of 2023.    Florist Reviewing year end   Evaluate what worked and what didn’t…

Top 5 Ways To Use Social Media To Drive Sales as a Florist

Posted on July 14th, 2022
Blog, Floral Instagram, Florist Marketing, Florist Resources, florist technology
social-media-for-florists Photo by Carrie Beth Williams on Unsplash Posting gorgeous pictures of flower arrangements and…

Top 10 Of The World’s Weirdest Flowers

Posted on June 24th, 2022
Blog, Florist Resources, Florists' Thoughts, Flower Fun, Flower History
Being florists, we are surrounded by beauty each and everyday. However, as Edgar Allen Poe once said, "There is no beauty without some strangeness." Believe it or not among the beautiful blossoms in the world, there are some flowers that maybe considered a bit weird. We have compiled a list of out Top 10 Weirdest flowers out of thousands, we hope you enjoy!   Shocked Florist   Top 10 Of The World's Weirdest Flowers   …

Florists & Plants – Offering More Plant Selections

Posted on June 3rd, 2022
Blog, Florist Resources, Flower Trends
Especially in recent years, plants have become even more popular. With some shoppers investing in plant subscription services and more and more strictly plant shops popping up around cities and towns, there’s never been a better time for florists to ensure that they are selling plants. This can help maximize profits, better serve customers, and have a more well-rounded offering overall.  Let’s dig into what plants are best to sell in your floral shop to really rev up your business!   potted plants   Reasons…

Mother’s Day | 2022 Florist Survey Results

Posted on May 18th, 2022
Blog, Floral Holiday Tips, Florist Marketing, Florist Operations, Florist Profits, Florist Resources, Flower Trends, Mother's Day, Survey
Mother's Day 2022 - survey results   Floranext would like to say thank you to all the respondents who participated in our annual florist Mother's Day survey. As always, this questionnaire provided us with illuminating results that allowed us to learn about current trends that florists should be aware of. Keep reading to find out what the results were! Key Floral Trends - Mother's Day 2022 Here are the top key floral trends of Mother's Day 2022: Almost Half of Florists Noted that Mother’s Day Sales 2022 were way better than expected – While this is not as high as the number…

How to Organize Your Wedding Floral Consultations

Posted on March 23rd, 2022
events, Florist Operations, Florist Resources, wedding/events, weddings
Wedding floral consultations can be a mix of emotions: fun, exciting, and somewhat overwhelming. This is especially true if you’re having a lot of them during the busy wedding season! According to Forbes, 2022 is projected to be the busiest wedding year since 1984 with an estimated 2.6 million weddings occurring over these 12 months. Wow! With that being said, it’s a good time to think about how you’re going to organize your wedding floral consultations. You want them to be informative, useful to your client, but also efficient…

Spring Preparation For Florists

Posted on March 17th, 2022
Blog, Floral Holiday Tips, Floral Supplies, Florist Marketing, Florist Operations, Florist Resources
As the year continues to progress, we’re getting closer and closer to spring. With that new season comes an abundance of business for florists. With that being said, there’s no better time than now to start preparing for the spring and the busyness that it brings along with it. After all, this season is known for budding flowers - so that is a sign in itself that you will be brimming with business very soon. Go into that time prepared!    …

Top 10 Essential Books For Florists

Posted on March 3rd, 2022
Blog, Floral Design, Floral Supplies, Florist Resources
top-10-florist-books   Reading is a great way to pass the time, and it can also be a very educational experience. For florists, you may be struggling to squeeze in the time to sneak a few pages in here and there, but it could be well worth your while to indulge in a few key books.  Take a look at our curated Top 10 list below of books for florists!      …

Florist Valentine’s Day | 2022 Trends

Posted on February 24th, 2022
Blog, florals for Valentines, Florist Resources, Opening a Flower Shop, Survey, Valentine's Day
Floranext would like to say thank you for the overwhelming responses to those who participated in our annual florist Valentine's Day survey, which shows some definite changes for 2022. Based on florist feedback, It looks like 2022 was a very busy holiday for the retail floral industry.    valentines-day-2022-florist-0survey-results   Key Floral Trends - Valentine's Day 2022 Valentine's Day sales were very strong:…