Florist technology resources and information

Florist SEO, internet marketing, social media, florist computers, and other useful florist tech info.

Valentine’s Day – Florist Checklist

Valentine’s Day – Florist Checklist

Florists now is the time to gear up and prepare – Valentine’s Day is approaching at lightning speed!  It is important to be ahead of the Valentine’s Day flower rush! Valentine’s Day is one of the busiest and possibly the most profitable holiday of the year, compared to Mother’s Day.  In this blog, we will create a […]

Florist Guide – Planning For The Year

Florist Guide – Planning For The Year

A Florist Guide to Planning Your Year The floral industry, a fast-paced business, that’s ahead of seasons & holidays. To most florist’s, planning the year is second nature, however, it always helps to have a set plan to organize everyone’s duties. In this blog, we present an easy guide for all your floral yearly planning.   […]

May Your Flower Sales Be Merry & Bright!

May Your Flower Sales Be Merry & Bright!

  Raise Your Holiday Spirits by Increasing your Flower Sales! “Christmas flower sales is not what it used to be!”  and this is proving to be true for many florists whether you been in the florist industry for years or just opening a flower shop. With an array of gift giving options for consumers it’s […]

Your Logo Here! – Florist Branding

Your Logo Here! – Florist Branding

  The floral retail business is not just selling flowers anymore! Florists today use their wits to include much more in their retail and florist e-Commerce stores. Reasons why are simple, profits are high and labor is practically nonexistence. We encourage all florists to sell more than just flowers, and you may already be doing so […]

Keep It Fun – Top 10 For Florists

Keep It Fun – Top 10 For Florists

Increasing and boosting fun/ humor in your floral business has many key benefits. As the holiday’s approach and flower shops get busier it is also a good time to focus on your flower shop business morale. Humor in the workplace has shown to lead to increased productivity and longevity. Humor helps Increase your floral business by: Connection Production Boosts brain […]

Floral House Accounts – Pros & Cons

Floral House Accounts – Pros & Cons

House Accounts also known as Credit- Line/Charge Accounts were a floral business must have at one time. In this day and age many florists question if they should offer or continue to offer house accounts to their customers/local business. Most florist Point of Sale systems provide House Account functionality. Offering House Accounts can be risky, however […]

Flower Arranging 101 – Centerpiece Design Basics

Flower Arranging 101 – Centerpiece Design Basics

Tis the season for centerpieces be for holiday’s or events. Following some basic principles will allow you as the designer flexibility with your own creative touches helping execute your masterful floral work of art for any table showcase. Floral designing is a form of architecture, be sure to follow these floral arranging  principles with all your flower design […]

Top 8 Social Media Sites For Florists

Top 8 Social Media Sites For Florists

  Top Social Media Sites for Florists In this blog we want to narrow it down to the top 8 social media sites for florists and explain the Ins and Outs of their operations and why they are crucial and matter in the floral industry.   LinkedIn – #8 It’s the leading social networking site for professionals, with […]

Be Smart, Buy Smart – Flowers & Supplies

Be Smart, Buy Smart – Flowers & Supplies

Is your floral supplies included in your profit margin?   Keeping an eye on flowers and floral supply deals and including supplies into your profit margin is a great way to cover costs and increase your daily sales. Here are some great ways to be smart and buy smart in the floral industry. Profit Margin […]

What Are Flower Wire Services?

What Are Flower Wire Services?

What are flower wire services, how do they work? In order to answer this question, we would like to explain the history of how they became into existence and get into a brief detail on how they work. Flower Wire Service was created in 1910 (genius for its time) – a group of 15 United States […]