In today's society, all products are judged by their convenience, and the smallest inconvenience can make or break any business. One simple convenience is the delivery of products this includes the delivery of flowers. Of course, flower delivery has been around for ages and most florists provide this service, but when was the last time you sat down and gave your delivery policies and pricing some critical thinking? To truly know if you are charging enough for delivery, there should be a few things that…

  Delivering Flowers Faster. Easier. Floranext's New Florist Delivery Manager is the new solution to let your floral delivery blossom!  Try Floranext's New Delivery Manager Today! …

FTD lawyers contacted Floranext on March 26th 2019 asking us to remove our blog post about FTD's most recent news.  We offered to FTD as a compromise to instead post a direct quote from their own recent communications. They suggested this would still result in legal action. We have removed all commentary about FTD's recent news from our blog. It saddens us that in America in 2019, the power of lawsuits are such that it can stop truthful dialogue about issues that matter to people.  We at Floranext are fans of this quote by Senator and Supreme Court Justice Hugo Black - "The Framers of the Constitution knew that free speech is the friend of change and revolution." We hope that all florists are getting truthful information about their business.  -…

Using Google My Business is one of the best ways to improve your floral business website’s visibility.   Google My Business (formerly called Google Places) is the number one platform for listing your flower shop on Google searches, and Google Maps! Google My Business allows you to improve your business’s credibility and visibility, by showing you are verified on one of the most trusted platforms on the Internet.   …

Flower-infused drinks have been around for centuries, but they're enjoying new popularity today! Over the last couple years you may have seen flower-infused drinks popping up more frequently at bars and restaurants, and on television, social media and more. Flowers like rose, lavender, hibiscus, and daisy are leaving their mark on the shelves, but is this beneficial for florists? With Spring just now arriving, why not learn how to floral infuse not only food but beverages as well! …

Upselling isn't just a sales tactic—it's a way to improve your customer's experience. The objective of customer service is to satisfy the needs and wants of your customers. With that principle as your guide, no sale will feel forced but will make you feel accomplished that you have pleased your customers by providing what they actually need. The key is to successfully identify the needs and wants for each person that purchases through your flower shop. One of the ways you can deliver a quality sales experience is with upselling.    …

Flowers can be tasteful to the palate, not just the eyes! Anyone in the food industry recognizes that the human palate is an ever-changing thing, and we are always more than ready to take a bite out of anything remotely edible. Delicious food is more than just delicious on the tongue, it can be tasty to the eye. Restaurant-quality food is more than the taste, the way it's presented is part of the experience. Now, the flower industry has something food fanatics might consider to enhance that experience: edible flowers.   …

With the overwhelming amount of orders and questions that build up before Valentine’s Day, this time of year can be quite stressful for florists. Sometimes we just have to stop and smell the roses before continuing to work hard and provide the best quality service we can to our customers. Sometimes you just need to read something that is inspirational or just to put a smile on your face. Remember, laughter is the best medicine. We wanted to give you a little stress reliever and offer…

A 4,000-year-old trend is making its rounds again! That's right—preserving or drying flowers date back 4,000 years ago to the Egyptians. These dried flowers were presented in funeral ceremonies, with each flower being chosen for a symbolic meaning within their religion. From Ancient Egypt to Victorian England, dried flowers are making their way back in 2019. The growing DIY movement and popularity of natural products is allowing dried florals to see a new light. This is a great opportunity to let customers know after receiving or purchasing a fresh…

Florists, are you marketing to the younger generations? These days it may seem as though flowers are becoming a vintage luxury that only older generations seem to care about or can afford. Currently, the trend among Millennials seems to be houseplants. Their charm is that they require little maintenance to thrive, a tempting proposition for people who live busy and fast-paced lives.  The virtual spaces that we now inhabit changes the landscape of living, requiring businesses of all kinds to quickly…