Florist Resourcesby Floranext

Florist Tips: Small Business Saturday

Posted on November 16th, 2021
Blog, events, Floral Holiday Tips, Floral Instagram, Florist Marketing, Florist Operations, Florist Resources, Opening a Flower Shop
Small Business Saturday has become a holiday season tradition, falling on the Saturday after Thanksgiving. This year, the event occurs on Saturday, November 27th. This special day is meant to encourage people to shop at local, community stores amidst the big-box store push that comes with Black Friday and Cyber Monday. Communities are encouraging shoppers to support small businesses, like florists, within their community in order to help…

Flower Shop Organization: Ready For The Holidays!

Posted on November 8th, 2021
Blog, Floral Holiday Tips, Florist Operations, Florist Resources
  flower-shop-organization-example image via vouge via pinterest The holidays are an exciting time, with people getting together, wrapping gifts, decorating the house inside and in, and celebrating with loved ones. …

Flower Shortage 2021-2022 | What Florists Need To Know!

Posted on October 26th, 2021
Blog, COVID-19 Florist Resources, Floral Supplies, Florist Resources, wedding/events
  The flower shortage of 2021 is an unprecedented event in our industry. There’s a lot to know about the shortage and we’re sure that you, like many, have questions. We’re here to break it down and explain what’s going on, the contributing factors, and how you can combat this within your own business. Keep reading to learn more!   What Caused this Flower Shortage? You’re likely wondering how we even got in this position in the first place. There are a few factors at play that led to this unprecedented…

Popular Florist Podcasts Every Florist Should Listen To

Posted on October 19th, 2021
Blog, Florist Resources, florist technology
  Photo via The Atlantic   Podcasts are a great tool that are not only fun to listen to, but they could be helpful from a floral business perspective as well. We’ve gathered a list of all the best florist podcasts to listen to. Each of them…

Dia De Los Muertos for Florists

Posted on October 11th, 2021
Blog, Floral Design, Floral Holiday Tips, Florist Resources, Flower Trends
Dia De Los Muertos for Florists Photo via Bespoke Bride   Dia De Los Muertos - also known as Day of the Dead - begins on November first. While this holiday may not strike florists as the most marketable day for business, there is much opportunity to be had in making sales surrounding this holiday. …

Floral Wreaths – Inspiration For Any Season

Posted on September 21st, 2021
Blog, Floral Design, Floral Holiday Tips, Florist Resources, Flower Trends, Sympathy
Wreaths are a classic front door decor piece that has far extended themselves beyond the holiday season. Nowadays, they come in all different forms! Today, we’re exploring some of the different kinds of wreaths. Having a handle on what type of wreaths you can offer will give you a better idea of which types you may want to sell. Corner the market on these pieces in your area by learning all about them below!   

Floral Shops Blossom with Back To Biz Tool

Posted on September 16th, 2021
Blog, Florist Marketing, Florist Operations, Florist Profits, Florist Resources
We’re always on the lookout for resources for florists that can be used to elevate their business. Back To Biz is a program that is not only free to users, but that can really help florists get their business on track and set them up for success. Small businesses need all the help they can get now more than ever, and this program can assist in accelerating success and…

Canva: Smart Tools For Florists

Posted on September 2nd, 2021
Blog, Florist Marketing, Florist Resources
Creating beautifully designed pieces for your business doesn’t have to be costly. In fact, it doesn’t have to cost anything at all thanks to …

What Makes a Great Floral Instagram Post?

Posted on August 26th, 2021
Blog, Florist Marketing, Florist Resources, florist technology
With roughly one billion monthly active users (source), Instagram is one of the most effective ways to reach customers and build a brand following.  Florists on Instagram can make a large mark on their followers when they use the tool correctly. But that may leave you wondering, what constitutes a strong Instagram post for florists? There are several factors that can enhance floral Instagram posts to get the most bang for your buck out of the platform.  We delve into those factors below and take a look at real posts by…

Are Floral Industry Prices Increasing? – 2021 Florist Survey Results

Posted on July 22nd, 2021
Blog, Florist Operations, Florist Resources, Florist Stories, Survey
Have prices increased for floral business? Floranext surveyed 311 florists to get a sense if industry prices are increasing and affecting business. Here are the top 4 things things you need to know! Florists have seen flower prices increase over the past 6 months - Over 98% of florists are reporting flower price have increased. …