Florists’ Thoughts: Three Generations of Flowers

Florists’ Thoughts: Three Generations of Flowers

Family-owned floral businesses rarely survive the transition from the first generation to the second. As a matter of fact, in this day and age, they are becoming more and more obsolete. Many studies have shown that there is a high impact on family-owned and run businesses on our economy. In the floral industry, there was a […]

8 Things Florists Should Do To Book Weddings

8 Things Florists Should Do To Book Weddings

  Booking weddings are still one of the best ways to increase your overall flower shop profit. Surprisingly, some florists do not take booking wedding clients too seriously or rather opt not to deal with the hassle of booking a wedding. Unfortunately, regardless of how much money your flower business makes, this is a big mistake as booking weddings […]

The World Can’t Survive Without Florists!

The World Can’t Survive Without Florists!

Florists, did you know you make a huge difference? The world as we know it would never survive without floral professionals. With potentially one of the busiest floral holidays here, it’s no wonder florists may be feeling frazzled and drained. It’s our job to remind you just how amazingly awesome you are and how your career choice […]

Florist Guide – Planning For The Year

Florist Guide – Planning For The Year

A Florist Guide to Planning Your Year The floral industry, a fast-paced business, that’s ahead of seasons & holidays. To most florist’s, planning the year is second nature, however, it always helps to have a set plan to organize everyone’s duties. In this blog, we present an easy guide for all your floral yearly planning.   […]

Fall Flower Wedding Trends

Fall Flower Wedding Trends

Enchant your clients with these fall flower wedding trends Fresh crisp air, colorful leaves piled high, aromas of sweet pumpkin and apple pie, anticipation of holiday family gatherings, these are just a few things that come to mind when thinking of fall.  It is proven that fall has a spellbinding effect on our emotional state, perhaps […]

Book More Weddings! 6 Tips For Flower Shop Owners

Book More Weddings! 6 Tips For Flower Shop Owners

Want to sell more wedding flowers? Does your flower shop do enough wedding business? Here are 6 ideas!   1. Stay Current with Wedding Trends Make sure you are up-to-date on the latest trends for modern brides! Keep Your Website Up-To-Date With Seasonal Trends: Your website should reflect the popular wedding themes, colors, and flowers that […]

Florist Website Wedding Banners

Florist Website Wedding Banners

Want to get more florist wedding business this season? A beautiful wedding banner for your florist website will help showcase your wedding work. On the wedding page itself, make sure your florist wedding page shows off a slideshow or similar portfolio of high-quality images – customers respond better to an artistic presentation than an e-commerce […]

One, Two, Three Steps for Better Flower Website Photos

One, Two, Three Steps for Better Flower Website Photos

You’re in the midst of designing a gorgeous wedding bouquet and you think “This is beautiful; I would love to take a photo of this design and put it on my flower website so other brides can see my work.” If your next thought is ”no, that’s too hard to do.” then read on. Getting […]

Creating a Florist Pinterest Page – 3 Steps to Increase Sales!

Creating a Florist Pinterest Page – 3 Steps to Increase Sales!

Looking to drive sales on your florist website? Pinterest continues to be the darling of the social media websites and with good reason – study after study shows that if you are looking for the social media avenue that will increase sales,  Look to Pinterest. According to a recent blog post Pinterest Pins Drive 25% More Sales […]

5 Steps For A Better Florist Wedding Website

5 Steps For A Better Florist Wedding Website

  Want to get more wedding business? Take a critical look at your florist website. According to The Wedding Report, 76% of wedding couples turn to wedding or bridal websites when they are planning their wedding. Are they turning to your site? Try these 5 steps to increase traffic to your florist website. 1. Testimonial […]

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