eventsby Floranext

Florists and Millennials: Marketing to New Generations

Posted on January 30th, 2019
Blog, design prepping, events, Floral Design, Floral Instagram, Florist Marketing, Florist Operations, Florist Profits, Florist Resources, florist technology, Florist Websites, Florists' Thoughts, Flower Trends, Opening a Flower Shop, Search Engine Optimization, seo
Florists, are you marketing to the younger generations?These days it may seem as though flowers are becoming a vintage luxury that only older generations seem to care about or can afford.Currently, the trend among Millennials seems to be houseplants. Their charm is that they require little maintenance to thrive, a tempting proposition for people who live busy and fast-paced lives. The virtual spaces that we now inhabit changes the landscape of living, requiring businesses of all kinds to quickly…

Florist 2019 Planning

Posted on January 2nd, 2019
Blog, design prepping, events, Floral Design, Floral Holiday Tips, Floral Supplies, Florist Ecommerce, Florist Marketing, Florist Operations, Florist Point of Sale, Florist POS, Florist Profits, Mother's Day, Sympathy, Valentine's Day, wedding/events, weddings
Florist-Guide-Yearly-planningFor most florists, planning ahead is second nature. With 2019 now upon us, now is the perfect time to look ahead to the new year's holidays and slow times. January can be a slow month in the floral industry, but that doesn't…

Florist Holiday Confessions

Posted on December 14th, 2018
Christmas, events, Floral Design, Floral Holiday Tips, Floral Instagram, Floral Supplies, florist halloween, Flower Fun

In Lieu of Flowers – Florists Unite

Posted on November 7th, 2018
Blog, events, Floral Design, Florist Marketing, Florist Operations, Florist Profits, Florist Resources, Funeral, Opening a Flower Shop, Sympathy
Florist-Unite-In-Lea-Of-FlowersIn Lieu of Flowers is perhaps the most detrimental 4 words in floral businessConveying compassion and respect for one's passing is traditionally defined by sending flowers. The utmost disappointment is that customers take "In Lieu Of Flowers" literally. We understand it does say "In Lieu Of Flowers," however,  that in no way means the family does not want flowers at the viewing/funeral service.As floral professionals you understand how somber a viewing/ funeral…

Spellbinding Floral Arrangements for Halloween

Posted on October 31st, 2018
Blog, events, Floral Design, Floral Holiday Tips, Floral Instagram, florist halloween, Florist Marketing, Florist Profits, Florist Resources, Flower Fun, Flower Trends, Halloween, halloween flowers, Stunning Photo Galleries
halloween-flowers-main-imageHalloween is one of the top holidays for business retailers, with sales outperforming every holiday other than Christmas.An ever-increasing number of individuals share in this fun occasion by spending millions of dollars per year on sweets, home decor, costumes, and more. Couldn't florists take advantage of Halloween?Is it because of lack of inspiration or interest, or is Halloween outside the brand? Not everything needs to be in black and white...or purple and orange!…

Florist Halloween – Tricks Of The Trade

Posted on October 31st, 2018
Blog, design prepping, events, Floral Design, Florist Marketing, Florist Profits, photos, seo
florist-halloween-tricks-of-the-tradeAdd some Tricks and Treats to your flower sales with these spell-binding tips!Halloween has gained serious recognition among business retailers and no wonder why, as adults look forward and partake in this fun holiday and are spending millions on the holiday.It is said that Halloween sales surpass every holiday except Christmas. So why aren't Florists cashing in on Halloween?  In this blog, we want to help floral businesses cash in on Halloween profits and establish long lasting  patrons. [caption…

Is it the End of the Good Old Wedding Consultation?

Posted on August 22nd, 2018
events, Florist Websites, wedding trends, wedding/events, weddings
Wedding eCommerce collections are crushing it with wedding customers online!So what does this mean for the classic wedding consultation, where florists meet with a client and go over every detail of the special day. It's not likely wedding consultations will go extinct, however, its good to point out that there is a new type of wedding client that prefers online shopping to taking their time with a meet and greet.If you are a floral professional then…

How to Grow Your Floral Wedding Sales

Posted on July 26th, 2018
events, Floral Design, Florist Ecommerce, Florist Profits, Florist Websites, seo, wedding/events, weddings
In order to grow your business and flourish as a wedding florist, you need leads that can be converted into salesWhile floral design is certainly an art, it’s also a business. This is particularly true for those in the wedding floristry industry. One of the most low-cost and effective ways to do that is to bring your wedding bouquets online. According to The Wedding Report, 50% of brides use the internet to research bridal bouquets. …

Floranext Launches New Advanced Wedding/Event Proposals for Florists

Posted on April 4th, 2018
Blog, events, Florist Resources, Opening a Flower Shop, wedding/events, weddings
Wedding-Advanced-ProposalsCreate Beautiful and Profesional Proposals with Floranext New Advanced Proposals Floranext has the new solution to let your floral wedding and event business bloom! We have been hard at work enhancing our wedding and event proposals service and we are excited to announce the completion of our newest software: New Advanced Wedding and Event Proposals. …

Florist Marketing to Recently Engaged Couples

Posted on March 21st, 2018
Blog, design prepping, events, Floral Design, Florist Ecommerce, Florist Marketing, Florist Operations, Florist Point of Sale, Florist Resources, Florist Websites, weddings
Attracting floral wedding business begins with reaching recently engaged couples! Tap into this $100 billion industry now by marketing to the recently engaged.FacebookIn addition to using your Facebook business page to share pictures of your events and wedding designs, you can use Facebook to create targeted ads.Click the Create Promotion button on the right sidebar in your Facebook feed.Choose a promotion type. We recommend any of the following: Boost a post Set up an ongoing promotion Promote your business locally…