Florist Marketing – Understanding The Basics

Florist Marketing – Understanding The Basics

Marketing is the key to successful growth and longevity for Floral Businesses. However, some business owners are still stumped when it comes to marketing for their flower shop. Marketing is better explained by putting yourself as the business owner in the customer’s shoes.  What are your customer’s needs and wants? What makes your customers satisfied? Marketing consists of […]

Opening A Flower Shop – Florist Tips

Opening A Flower Shop – Florist Tips

 Opening a flower shop is a great career opportunity. You get to be creative and work with flowers all day, right? Well, yes. However, there are so many other facets when it comes to opening a flower shop business. The floral industry does require much more than just designing flowers. Remember, you are selling, designing, […]

Florist Survey – Opening A Flower Shop!

Florist Survey – Opening A Flower Shop!

Flower shop business owners here your chance to share your knowledge! We all value your great input and experience.  Please take a minute to complete this survey to help inspire and educate future flower shop business owners. Results from this survey will be used in one of our upcoming blogs.   Click To Take Our “Opening A […]

Mother’s Day-Florist Checklist

Mother’s Day-Florist Checklist

Mother’s Day (or should we say Mother’s Day week) is the busiest and potentially the most profitable holiday for the floral business owner. Having a strategy in place to make the most profit is essential in reaping all the benefits of this busy flower purchasing holiday. In this blog, we will go over a checklist to […]

Florist Thoughts – Most Ridiculous Things Said

Florist Thoughts – Most Ridiculous Things Said

Florists, ever been at lost for words by what a customer has said to you? Floranext has launched a new series in our blogs called “Florist Thoughts”.  With the help of our readers, we are emailing surveys to florists all around the world for some fun and helpful tips on the floral industry’s day to day […]

Florists Beware – Copyright Trolls!

Florists Beware – Copyright Trolls!

   Every business owner with a website (florists included) should be aware of Copyright Trolls!​ Understanding how Copyright Trolls work can save you hundreds if not thousands of dollars. If you have never heard of Copyright Trolls then you must read this blog. Many businesses/florists learn too late and are charged steep fees. In this […]

Snapchat For Florists

Snapchat For Florists

Snapchat is trending as one of the leading mobile apps for video and picture messaging. So why aren’t florists taking advantage of the 158 million plus users daily on Snapchat to market their flower shop? The reason is, Snapchat can be hard to understand. In this blog, we will explain the basics of Snapchat and how you can […]

Valentine’s Day – Florist Checklist

Valentine’s Day – Florist Checklist

Florists now is the time to gear up and prepare – Valentine’s Day is approaching at lightning speed!  It is important to be ahead of the Valentine’s Day flower rush! Valentine’s Day is one of the busiest and possibly the most profitable holiday of the year, compared to Mother’s Day.  In this blog, we will create a […]

Florist Guide – Planning For The Year

Florist Guide – Planning For The Year

A Florist Guide to Planning Your Year The floral industry, a fast-paced business, that’s ahead of seasons & holidays. To most florist’s, planning the year is second nature, however, it always helps to have a set plan to organize everyone’s duties. In this blog, we present an easy guide for all your floral yearly planning.   […]

May Your Flower Sales Be Merry & Bright!

May Your Flower Sales Be Merry & Bright!

  Raise Your Holiday Spirits by Increasing your Flower Sales! “Christmas flower sales is not what it used to be!”  and this is proving to be true for many florists whether you been in the florist industry for years or just opening a flower shop. With an array of gift giving options for consumers it’s […]

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