Floral Designby Floranext

Refreshing Floral Autumn Trends to Note!

Posted on August 29th, 2018
Floral Design, Floral Instagram, Floral Supplies, Florist Ecommerce, Florist Marketing, Florist Operations, Florist Profits, florist technology, Florist Websites, Flower Trends
Check out this season's hottest floral trends! Ah, September is almost here. For some florists, September is welcomed busier season than the long summer days. Long-sleeved shirts and beautiful rustic blooms, right? Hold on tight, because some of this year's autumn flower trends on social media are quite surprising. From unique flower combinations to exquisite new blooms, autumn is a season that encompasses all that is wondrous. [caption id="attachment_11739" […]

Behind the Scenes of the Floranext 2018 Web Floral Catalog

Posted on August 8th, 2018
Floral Design
From conception to creation, the Floranext 2018 web floral catalog was a profound experience for all involved.   Floranext 2018 Product Catalog - web collection is finally here! Since January, the Floranext team has been working hard behind the scenes to develop our first Floranext floral product catalog. With multiple requests from our customers, a vision has become a reality and out catalog was launched in late July.  The process of developing a product catalog from conception to creation was a profound experience for all involved. We […]

Top 5 Florist August Checklist Tips!

Posted on August 1st, 2018
design prepping, Floral Design, Floral Supplies, Florist Marketing, Florist Operations, Florist Resources, florist technology, Florist Websites
As all florists know being ahead of the seasons is part of the industry. August is a great month to prepare for the fall and double-check your flower shop's needs. With June being taken over by graduations and weddings and vacations in July, August is a great month for you to dot your Is and cross your Ts for the months ahead. September tends to sneak up on florists. The rush comes in, or perhaps you had a great idea for marketing that you just couldn't get to. August is a great month to get to some organizing, marketing, and peace of mind. [caption id="attachment_11408" align="aligncenter" […]

How to Grow Your Floral Wedding Sales

Posted on July 26th, 2018
events, Floral Design, Florist Ecommerce, Florist Profits, Florist Websites, seo, wedding/events, weddings
In order to grow your business and flourish as a wedding florist, you need leads that can be converted into sales While floral design is certainly an art, it’s also a business. This is particularly true for those in the wedding floristry industry. One of the most low-cost and effective ways to do that is to bring your wedding bouquets online. According to The Wedding Report, 50% of brides use the internet to research bridal bouquets.  […]

How to Promote Your Floral Business on Instagram!

Posted on July 18th, 2018
Blog, Floral Design, Floral Instagram, Florist Ecommerce, Florist Marketing, florist technology, Florist Websites, florist-software, photos
Promoting on Instagram is a great way to gain new customers and grow your floral brand! So why aren't more floral professionals taking advantage of the Instagram community to market their flower business? Perhaps because some floral professionals don't know how to utilize Instagram to its fullest advantage. With Instagram reaching 1 billion active monthly users this past month, it's important to understand this audience. Instagram is a trendy social media platform with a lot of influence. Read on for some easy ways to get started promoting your floral business on Instagram. [caption id="attachment_11224" […]

Flowers as a Side-Gig: Yea or Nay?

Posted on July 11th, 2018
Become A Floral Designer, Blog, design prepping, Floral Design, Floral Instagram, Florist Resources
 Have you dreamed of starting your own floral business, but can't quit your day job? To casual flower enthusiast, the notion to go into business with flowers can be quite compelling. But how do you manage a floral start-up when you have bills to pay? How do you turn your dream of running a floral business into a successful part-time gig? The objective is to be a successful part-time floral designer so that one you day you can quit your day job and focus on florals full-time. With work and dedication anything can be accomplished, but what can you do to make sure that your passion for flowers stabilizes you […]

Floral Designing With Marijuana?

Posted on June 20th, 2018
Become A Floral Designer, Blog, Floral Design, Floral Instagram, Florist Marketing, Flower Fun, Flower Trends
main-cannabis Would you consider floral designing with marijuana? It's very rare that the floral industry makes […]

Florists 2018 Mother’s Day Feedback!

Posted on May 16th, 2018
Blog, design prepping, Floral Design, Florist Marketing, Florist Operations, Florist Point of Sale, Florist POS, Florist Profits, Florist Websites, Mother's Day, Survey
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Florist Marketing to Recently Engaged Couples

Posted on March 21st, 2018
Blog, design prepping, events, Floral Design, Florist Ecommerce, Florist Marketing, Florist Operations, Florist Point of Sale, Florist Resources, Florist Websites, weddings
Attracting floral wedding business begins with reaching recently engaged couples! Tap into this $100 billion industry now by marketing to the recently engaged. Facebook In addition to using your Facebook business page to share pictures of your events and wedding designs, you can use Facebook to create targeted ads. Click the Create Promotion button on the right sidebar in your Facebook feed. Choose a promotion type. We recommend any of the following: Boost a post Set up an ongoing promotion Promote your business locally […]

Starting a Wedding/Event Floral Company

Posted on February 14th, 2018
Become A Floral Designer, Blog, design prepping, events, Floral Design, Florist Marketing, Florist Operations, florist-software, Opening a Flower Shop, seo, wedding trends, weddings
You are a creative and passionate florist, but have you ever considered specializing? More and more, floral professionals are opting to focus their love of flower design into only catering to wedding/events flower arrangements. Specializing as an event florist can be very advantageous as it allows you to fully build your brand and perfect your craft. If you are currently a full-service florist then perhaps you may want to consider maximizing your wedding/event profits. In the US alone there is an average of 2.3 million weddings, and approximately $72 billion is spent on weddings each year. […]