Four Tips for Becoming a Floral Designer

Four Tips for Becoming a Floral Designer

So you have a knack for arranging blooms. With a deep appreciation for flowers, floral design is a fun and exciting endeavor. Many florists start their careers after years of daydreaming about venturing into the world of floral design. Florists are like miracle workers, bringing endless smiles and emotional well-being to recipients. It’s a no-brainer, if […]

Introduction to Google AdWords: Florist Marketing

Introduction to Google AdWords: Florist Marketing

Florists, are you bewildered by Google AdWords? We have received many questions on using Google AdWords, and we’re in agreement that if you are new to the application it may look a bit daunting. We thought it beneficial to explain the mystery to some of Google AdWords and how it works. Before we begin, let’s point […]

Florists’ Thoughts: Hilarious Messages Written on Floral Arrangements

Florists’ Thoughts: Hilarious Messages Written on Floral Arrangements

Florists, have you ever been taken aback by a floral card message? With the overwhelming response to our Most Ridiculous Things Said in our “Florists’ Thoughts” blog series, we thought it would be fun to launch another survey to ask florists about the most bizarre and hilarious messages they have ever had to write on floral arrangements. With […]

Florists’ Thoughts: Three Generations of Flowers

Florists’ Thoughts: Three Generations of Flowers

Family-owned floral businesses rarely survive the transition from the first generation to the second. As a matter of fact, in this day and age, they are becoming more and more obsolete. Many studies have shown that there is a high impact on family-owned and run businesses on our economy. In the floral industry, there was a […]

10 Mind-Blowing Flower Facts!

10 Mind-Blowing Flower Facts!

Flowers are impactful, beautiful and full of awesome fun facts. Some of you may already know and others you may just learn about today, either way, you can never know enough fun flower facts. Not only do flowers offer us visual and emotional well-being they have amazing appeal and history. Let’s dive right into these mind-blowing […]

Simple Floral Marketing Strategies

Simple Floral Marketing Strategies

 Marketing, as we all know, is essential for the survival of your floral business. There are still many floral business owners who do not have a direct marketing strategy or feel bewildered by the word itself.  Marketing can be so many things and most business owners who thought not to be marketing their floral business, in fact, were. […]

Create A Floral Facebook Business Page – 5 Steps

Create A Floral Facebook Business Page – 5 Steps

With over 1 billion daily users worldwide, it is of great importance, that all floral business owners have a Facebook business page. Facebook allows you to create an abundant of visibility for your floral brand, drives traffic to your website, raises your SEO (Search Engine Optimization),  allows for customer interaction and many other valuable reasons. […]

Buying A Flower Shop – 8 Tips

Buying A Flower Shop – 8 Tips

You have a creative passion and love for flowers, you dream of owning and operating a flower shop. Your dream can be a reality! What other career choices can be as rewarding than being a flower shop owner and opening a flower shop?   How many times have we heard people say, “I wish I […]

Top 5 Fall Flower Trends Forecast

Posted by on Aug 16, 2017 in Blog, Floral Design, Flower Trends | 4 Comments
Top 5 Fall Flower Trends Forecast

 Ah, Fall! The time where kids are going back to school, the brisk autumn air and a harvest of flower trends galore. This bountiful season is approaching with exciting inspirational florals that encompass the beginning of this wondrous time of the year. Floral trends are defined by something that is new, different and copied because of its […]

In Lieu Of Flowers – Florist Unite

In Lieu Of Flowers – Florist Unite

In Lieu of Flowers is perhaps the most detrimental 4 words in floral business. Conveying compassion and respect for one’s passing is traditionally defined by sending flowers. The utmost disappointment is that customers take “In Lieu Of Flowers” literally, we understand it does say “In Lieu Of Flowers”, however,  that in no way means the […]

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