In this age of technology, florists need to step up their design game to stand out from the competition. Below are some design resources for florists to help you brand your business.
As a florist, you have a good idea of what makes a beautiful floral arrangement, and how to communicate with types of flowers and their placement.
The next step is to achieve awareness of your floral brand. You need to look different, striking, […]
It's sometimes surprising how many florists sell only flowers in their shops!
This is not to say that only selling flowers is passé, however we want to encourage all florists to carry various items that demand little-to-no design time and offer a long shelf-life to boost retail sale profits.
Another point is that owning a flower shop gives you a huge advantage in the retail business market. Florists can carry and sell various gift items in their stores while maintaining the flower shop nostalgia.
In this blog, we'll discuss the products customers are gravitating […]
In Lieu of Flowers is perhaps the most detrimental 4 words in floral business
Conveying compassion and respect for one's passing is traditionally defined by sending flowers. The utmost disappointment is that customers take "In Lieu Of Flowers" literally. We understand it does say "In Lieu Of Flowers," however, that in no way means the family does not want flowers at the viewing/funeral service.
As floral professionals you understand how somber a viewing/ funeral […]
Halloween is one of the top holidays for business retailers, with sales outperforming every holiday other than Christmas.
An ever-increasing number of individuals share in this fun occasion by spending millions of dollars per year on sweets, home decor, costumes, and more. Couldn't florists take advantage of Halloween?
Is it because of lack of inspiration or interest, or is Halloween outside the brand? Not everything needs to be in black and white...or purple and orange!
Add some Tricks and Treats to your flower sales with these spell-binding tips!
Halloween has gained serious recognition among business retailers and no wonder why, as adults look forward and partake in this fun holiday and are spending millions on the holiday.
It is said that Halloween sales surpass every holiday except Christmas. So why aren't Florists cashing in on Halloween? In this blog, we want to help floral businesses cash in on Halloween profits and establish long lasting patrons.
Florists, were you surprised by the results? How do you get your floral shop ready for the holidays? Please share your recommendations, feedback, or questions below in the comment section.
Floranext makes great florist software. Florist websites, floral POS, florist wedding/event proposal software, and florist technology. Let […]
A florist POS system is a helpful tool in realizing the goals of a flower shop. With e-commerce now disrupting the floral industry, stores need to adapt. If you are quite uncertain if a florist POS system would improve your business of selling flowers, here are a few things you should know about to help you decide
We would like to say thank you to all the florists who participated in our "What do Florist Recommend?" survey.
Florists, were you surprised by the results? What would you recommend to customers or other florists?
Please share your recommendations, feedback, or questions below in the comment section.
Floranext makes […]
Top 8 Social Media Sites For Florists
In this blog, we want to narrow it down to the top 8 social media sites for florists and explain the Ins and Outs of their operations and why they are crucial and matter in the floral industry.
Check out our infographic for quick and easy reference […]
Promoting on Instagram is a great way to gain new customers and grow your floral brand!
So why aren't more floral professionals taking advantage of the Instagram community to market their flower business? Perhaps because some floral professionals don't know how to utilize Instagram to its fullest advantage.
With Instagram reaching 1 billion active monthly users this past month, it's important to understand this audience. Instagram is a trendy social media platform with a lot of influence. Read on for some easy ways to get started promoting your floral business on Instagram.
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