Florist Blogging – Made Easy

Florist Blogging – Made Easy

 Are you one of many florists who does not understand the concept of blogging? Don’t worry, you are not alone! The word “blog” actually was constructed of two words ” web and log” and called weblog. A few years later it was shortened by Peter Merholz who referred to weblog as blog. Writing a florist blog is […]

Florist Guide – Planning For The Year

Florist Guide – Planning For The Year

A Florist Guide to Planning Your Year The floral industry, a fast-paced business, that’s ahead of seasons & holidays. To most florist’s, planning the year is second nature, however, it always helps to have a set plan to organize everyone’s duties. In this blog, we present an easy guide for all your floral yearly planning.   […]

Be Smart, Buy Smart – Flowers & Supplies

Be Smart, Buy Smart – Flowers & Supplies

Is your floral supplies included in your profit margin?   Keeping an eye on flowers and floral supply deals and including supplies into your profit margin is a great way to cover costs and increase your daily sales. Here are some great ways to be smart and buy smart in the floral industry. Profit Margin […]

What Are Flower Wire Services?

What Are Flower Wire Services?

What are flower wire services, how do they work? In order to answer this question, we would like to explain the history of how they became into existence and get into a brief detail on how they work. Flower Wire Service was created in 1910 (genius for its time) – a group of 15 United States […]

Basic 101- Flower Prepping & Processing

Basic 101- Flower Prepping & Processing

Prepping/processing of flowers is the key to a successful floral business. Floral Cooler The temperature of floral cooler should be around 34-36 degrees Fahrenheit. Make sure your floral cooler does not reach higher than 41 degrees Fahrenheit. Remember to clean your floral cooler on a regular basis, remove that pesky bacteria Tip – flowers do not freeze […]

Creative Ways To Open A Flower Shop

Creative Ways To Open A Flower Shop

Want to own a flower shop for very little start up costs? Now is your chance! There are so many creative ways to open up a flower shop business. Take a look at these easy, fast, and for very little cost ideas to help open a flower shop or continue your business growth. Flower Trucks: […]

Flower Design 101

Flower Design 101

New to Floral Design? Few Basic Tips to get you started.  The number one question we get asked by far is – I want to open a flower shop, how do I design flowers? Although having a knack for creativity is important, there are some Floral Design 101 basic tips to help allow your creativity to come through in all your flower arranging. These are […]

Flower Trends 2016

Flower Trends 2016

Whether you are applying these trends daily at your shop or researching, it’s important to stay ahead of the flower industry. Which trends appeal to you? Flower Trend #1 – Luxurious Luxurious is an airy garden style with texture, beautiful shapes and patterns. A romantic whimsical look and feel with garden elements. This trend is […]

5 Reasons to Start a Flower Shop Now!

5 Reasons to Start a Flower Shop Now!

Whether you’ve been dreaming of starting a flower shop for years or you’re exploring a new passion for the floral industry, here are some good reasons to open a flower shop. Make no mistake, starting a flower business is hard work and takes lots of energy. If you are 100% new to the floral industry, intern […]

5 Ways to Get People Into Your Flower Shop

5 Ways to Get People Into Your Flower Shop

Getting people into your Flower Shop can take time and creativity, especially with the many options available for your customer’s attention online and with other store front businesses.  Here’s 5 ways to help you increase foot traffic to your flower shop. 1. Leverage Existing Flower Shop Customers If you don’t have existing customers that love […]

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