Booking weddings are still one of the best ways to increase your overall flower shop profit.
Surprisingly, some florists do not take booking wedding clients too seriously or rather opt not to deal with the hassle of booking a wedding. Unfortunately, regardless of how much money your flower business makes, this is a big mistake as booking weddings bring in substantial profits and have proven to ensure future flower shop profits.
In this […]
Bold floral blooms fill this 2017 spring season for florists!
Flowers are certainly trending in all aspects this spring. We are not just talking flower arrangements, think fashion, home decor, artwork and much more! This week's blog, we will focus on the "Must Do" floral trends for spring 2017.
Floral trends have now reached […]
Prepping roses is the key ingredient in providing customers with a long lasting arrangement.
With a busy Valentine's Day just around the corner, in this blog we will focus on prepping roses for maximum longevity.
Florists now is the time to gear up and prepare - Valentine's Day is approaching at lightning speed!
It is important to be ahead of the Valentine's Day flower rush! Valentine's Day is one of the busiest and possibly the most profitable holiday of the year, compared to Mother's Day.
In this blog, we will create a step by step checklist to make it easier for you to maintain organization and increase profits in your flowers shop for a […]
Tis the season for centerpieces be for holiday's or events.
Following some basic principles will allow you as the designer flexibility with your own creative touches helping execute your masterful floral work of art for any table showcase.
Floral designing is a form of architecture, be sure to follow these floral arranging principles with all your flower design work.
It is important to stay current […]
Add some Tricks and Treats to your flower sales with these spell-binding tips!
Halloween has gained serious recognition among business retailers and no wonder why, as adults look forward and partake in this fun holiday and are spending millions on the holiday.
It is said that Halloween sales surpass every holiday except Christmas. So why aren't Florists cashing in on Halloween? In this blog, we want to help floral businesses cash in on Halloween profits and establish long lasting patrons.
Enchant your clients with these fall flower wedding trends
Fresh crisp air, colorful leaves piled high, aromas of sweet pumpkin and apple pie, anticipation of holiday family gatherings, these are just a few things that come to mind when thinking of fall. It is proven that fall has a spellbinding effect on our emotional state, perhaps this is why more couples choose to have their weddings during this extraordinary time […]
Flower arranging has been around for centuries, where did it begin?
The idea of being around beautiful flowers is appealing to a large demographic of people, but did you ever wonder how flower arranging came to be? Take a moment and step back in history with us on how flower arranging began.
Prepping/processing of flowers is the key to a successful floral business.
The temperature of floral cooler should be around 34-36 degrees Fahrenheit. Make sure your floral cooler does not reach higher than 41 degrees Fahrenheit. Remember to clean your floral cooler on a regular basis, remove that pesky bacteria
Tip - flowers do not freeze at […]
With summer quickly approaching it is great to have a good grasp on fresh summer floral arrangements.
Get top dollar for your innovated creativity and unique designs.
Great Tip: During slower summer days, make sample arrangements of these ideas and post on your Florist Website.