Four Tips for Becoming a Floral Designer

Four Tips for Becoming a Floral Designer

So you have a knack for arranging blooms. With a deep appreciation for flowers, floral design is a fun and exciting endeavor. Many florists start their careers after years of daydreaming about venturing into the world of floral design. Florists are like miracle workers, bringing endless smiles and emotional well-being to recipients. It’s a no-brainer, if […]

Introduction to Google AdWords: Florist Marketing

Introduction to Google AdWords: Florist Marketing

Florists, are you bewildered by Google AdWords? We have received many questions on using Google AdWords, and we’re in agreement that if you are new to the application it may look a bit daunting. We thought it beneficial to explain the mystery to some of Google AdWords and how it works. Before we begin, let’s point […]

Florists’ Thoughts: Hilarious Messages Written on Floral Arrangements

Florists’ Thoughts: Hilarious Messages Written on Floral Arrangements

Florists, have you ever been taken aback by a floral card message? With the overwhelming response to our Most Ridiculous Things Said in our “Florists’ Thoughts” blog series, we thought it would be fun to launch another survey to ask florists about the most bizarre and hilarious messages they have ever had to write on floral arrangements. With […]

Florist SEO – Facts and Myths Revealed!

Florist SEO – Facts and Myths Revealed!

Do you know your Florist SEO? Search engine optimization (SEO) for flower shops is a way of increasing traffic to your online store by placing your website on the first-page of search engines (Google, Yahoo, etc). Having an organic search result of 3, 2 or 1 will guarantee you more clicks and orders, considering your floral website is […]

5 Florist Tips For Getting Through Mother’s Day

5 Florist Tips For Getting Through Mother’s Day

As you run around like crazy this week for Mother’s Day, try to remember… 1. Big work for big payoff Remember to tell yourself, while you’re scrambling to keep organized and move fast enough, that this is one of the biggest holidays of the year for florists. So while the work may stretch you to […]

Mother’s Day Last Minute Marketing Plan

Mother’s Day Last Minute Marketing Plan

It is less than two weeks until Mother’s Day and you might be thinking; did I do enough to market the holiday for better sales? Take a breath and read…there is still time to do some Mother’s Day marketing! Everyone Procrastinates! Many don’t even know that Mother’s Day is Sunday, May 11th. You have to […]

Google Analytics for Your Florist Website

Google Analytics for Your Florist Website

Sometimes it seems like you need a crystal ball to see who is visiting your Floral Website.  Who are these people?  Do they visit often?  Do they stay long?  All excellent questions that go unanswered unless you add Google Analytics to your Floral Website.  It is a free, easy to use and an incredible tool […]

Fixing Bad Flower Shop Review

Fixing Bad Flower Shop Review

No hard working honest florist shop owner likes to see this of review on Yelp or Google Places or anywhere else online.   We will talk about a few ways to fix a bad flower shop review and hopefully attract new customers at the same time. Check reviews of your florist website for any negative […]