Blogby Floranext

Floranext Launches New Advanced Wedding/Event Proposals for Florists

Posted on April 4th, 2018
Blog, events, Florist Resources, Opening a Flower Shop, wedding/events, weddings
Wedding-Advanced-Proposals Create Beautiful and Profesional Proposals with Floranext New Advanced Proposals   Floranext has the new solution to let your floral wedding and event business bloom! We have been hard at work enhancing our wedding and event proposals service and we are excited to announce the completion of our newest software: New Advanced Wedding and Event Proposals.   […]

Florist Marketing to Recently Engaged Couples

Posted on March 21st, 2018
Blog, design prepping, events, Floral Design, Florist Ecommerce, Florist Marketing, Florist Operations, Florist Point of Sale, Florist Resources, Florist Websites, weddings
Attracting floral wedding business begins with reaching recently engaged couples! Tap into this $100 billion industry now by marketing to the recently engaged. Facebook In addition to using your Facebook business page to share pictures of your events and wedding designs, you can use Facebook to create targeted ads. Click the Create Promotion button on the right sidebar in your Facebook feed. Choose a promotion type. We recommend any of the following: Boost a post Set up an ongoing promotion Promote your business locally […]

Florists, You Made It! 2018 Valentine’s Day Results

Posted on February 28th, 2018
Blog, Floral Holiday Tips, Florist Marketing, Survey, Valentine's Day
The Results Are In! Floranext Valentine's Day 2018 Survey Results Thank you all for participating in our Valentines Day 2018 Survey. We had an overwhelming number of responses, and your feedback is very valuable in determining the floral industry's success and helping other florists as well as new and upcoming florists. We surveyed over 10,000 florists. Approximately 90% of participants were located in the US and Canada. […]

Starting a Wedding/Event Floral Company

Posted on February 14th, 2018
Become A Floral Designer, Blog, design prepping, events, Floral Design, Florist Marketing, Florist Operations, florist-software, Opening a Flower Shop, seo, wedding trends, weddings
You are a creative and passionate florist, but have you ever considered specializing? More and more, floral professionals are opting to focus their love of flower design into only catering to wedding/events flower arrangements. Specializing as an event florist can be very advantageous as it allows you to fully build your brand and perfect your craft. If you are currently a full-service florist then perhaps you may want to consider maximizing your wedding/event profits. In the US alone there is an average of 2.3 million weddings, and approximately $72 billion is spent on weddings each year. […]

Must-Dos When Your Flower Shop Gets a Bad Review

Posted on February 7th, 2018
Blog, Florist Ecommerce, Florist Marketing, Florist Operations, Search Engine Optimization, seo
"Help, someone left me a bad review online!" So what do you do? First, remember that any business on Yelp, Facebook, or Google may get an occasional bad review. It's unreasonable for a florist to expect a perfect 5-star review every time. And sometimes a less-than-perfect review can actually be helpful to your floral business! But even so, there are a few important steps you should take whenever you receive a poor review online. […]

4 Reasons to Use a Vanity Email

Posted on February 1st, 2018
Blog, Florist Ecommerce, Florist Marketing, florist technology, Florist Websites
Vanity emails go a long way in branding your floral business. But are they necessary? If you are still using AOL, Gmail or Yahoo as your business email you are missing out on opportunities to present your brand—as many opportunities as there are emails you send, in fact. What is a Vanity Email? Simply put, a vanity […]

The History of Valentine’s Day

Posted on January 24th, 2018
Blog, florals for Valentines, Flower History, Valentine's Day
Ever wonder how we came to celebrate Valentine's Day with roses? Valentine's Day is observed all across the world, and many consider this one of their favorite holidays. Celebrating romantic love, friendship, kindness and sweetness with flowers as the #2 most gifted, candy-chocolate #3 and greeting cards being #1. How Valentine's Day […]

The Priciest Flowers in the World

Posted on January 2nd, 2018
Blog, Expensive Flowers, Flower Fun, Flower History, Uncategorized
Flowers are an alluring gift from nature, with their amazing aroma and natural in-depth beauty. Although flowers are commonly very affordable, there are some that can get pricey. Let’s review some of the world’s most expensive blooms. […]

How to Care for Yourself this Floral Holiday Season

Posted on December 20th, 2017
Blog, Christmas, Floral Holiday Tips, Florist Marketing, Flower Fun, Uncategorized
If you work floral retail this holiday, you may already feel drained by all your duties at work and at home. It’s common consensus among florists that flower shops aren’t as busy during the holiday season, and with Christmas right around the corner, florists can put their feet up and relax for a few days. Of course, this is the furthest […]

The 6 Ultimate 2018 Floral Wedding Trends

Posted on December 13th, 2017
Blog, Floral Design, Florist Operations, Flower Trends, wedding trends, weddings
Wedding bloom trends for 2018 are certainly something to get excited about! Pack up your mason jars, chalkboards, floral crowns and the word “rustic” and let’s move on to the new floral trends that are emerging. Floral experts predict a lavish blooming wedding year for 2018 with more creativity and an abundance of romantic influences. […]