Posts tagged "open a flower shop"

OAF – Cultivate’20

July 11th, 2020 Posted by Josh D 0 thoughts on “OAF – Cultivate’20”

Information:

Cultivate’20 will be held July 111-14, 2020 at the Greater Columbus Convention Center.

For more information about this event, please visit OAF’s Website.

Kentucky Florist Association – 2019 Convention

July 26th, 2019 Posted by Josh D 0 thoughts on “Kentucky Florist Association – 2019 Convention”

Information:

2019 CONVENTION

July 26 – 28, 2019 
Holiday Inn Louisville East Hurstbourne
More details TBA

For more information, please visit the Kentucky Florist Association website.

Texas State Florists Association – Texas Floral Expo 2019

July 26th, 2019 Posted by Josh D 0 thoughts on “Texas State Florists Association – Texas Floral Expo 2019”

Information:

The Texas Floral Expo will offer two courses of study rather than an exclusive focus on design.

The Design Course of Study and the Business Course of Study relate to the needs of the individual offering the best possible education whether your passion is design or whether you feel the need to expand your business skills.

If design is your focus then you will be able to register for presentations that cover a multitude of design topics presented by the best in the industry.

If you are all about business there will be two and half days of specific programming covering a range of topics! Additional information can be found at the Texas State Floral Association website.

OFA – Cultivate’19

July 13th, 2019 Posted by Josh D 0 thoughts on “OFA – Cultivate’19”

Information:

OAF Cultivate’19 will be held July 13-16, 2019 at the Greater Columbus Convention Center.

For more information about this year’s event, please visit OFA Website.

AIFD – Awaken

July 6th, 2019 Posted by Josh D 0 thoughts on “AIFD – Awaken”

Information:

2019 – AIFD Conference – Awaken – Las Vegas

More information TBA

For more information on this event, please visit the AFID website. 

Florists, Are You Charging Enough For Deliveries?

April 17th, 2019 Posted by Josh D Blog, Florist Deliveries, Florist Delivery, Florist Delivery Manager, Florist Operations, Florist Profits, Florist Resources 2 thoughts on “Florists, Are You Charging Enough For Deliveries?”

In today’s society, all products are judged by their convenience, and the smallest inconvenience can make or break any business.

One simple convenience is the delivery of products this includes the delivery of flowers. Of course, flower delivery has been around for ages and most florists provide this service, but when was the last time you sat down and gave your delivery policies and pricing some critical thinking?

To truly know if you are charging enough for delivery, there should be a few things that we should keep in mind. In the flower industry, which is highly local in nature, there is no one true “industry standard” for costs; your area is different from the others, and there may be considerations you have to make that other competitor and or businesses do not. 

Image via Shutterstock

How much are floral deliveries really costing you?

To help you check if you are charging enough for flower deliveries, let’s look at the many ways delivery can cost you money, starting with the simple flower-only deliveries.

As with all delivery jobs, you should take into account the distance from the shop to the destination. Ideally, you should have some sort of formula that helps you decide the amount you need to be paid for the number of miles/kilometers you need to travel.

The driver, team, vehicular and road costs should be counted in, too. Things like parking tickets, rentals, and gas all fall into this category. To round up all the considerations, you should also consider travel time.

Should florists charge for special requests?

With the previous considerations, you’ll see that distance and time are the immediate costs for each delivery and are thus the main things that will determine the delivery cost. Of course, time is a major factor for many customers.

If customers ask you to go above and beyond for deliveries, why not charge for those requests? Express deliveries and or specified times are especially tasty offers for any customer on the rush. Offering these options can be helpful to the customer but to you as well as a floral business owner by increasing revenues. Deliveries can be made faster, easier, and smarter with Floranext’s New Advanced POS features – Delivery Manager, Giving your business and your drivers the tools for a better floral delivery experience. 

Image via Shutterstock

Are you charging enough for floral deliveries?

Each flower shop will be dealing with different numbers, the best way we can check it is by also answering the question, “for all the labor you do in delivery, are you getting paid for it?”

Quantify all the considerations we had listed out above into money, and add a markup. This resulting number should be your delivery cost, at the very least. Florists should always add a markup to their delivery just like your arrangements, proposals, and or contracts.

Delivery seems insignificant when compared to the other tasks that a flower shop does. However, when you look deeply into it, you might find that it might be the one thing costing your business rather than increasing revenue.

Delivery is still ultimately a service that you provide to your customers, and thus it should remain profitable for your shop to stay sustainable. 

 

Florists, do your deliveries increase revenue for your floral business? Do you charge for special delivery requests? Share your thoughts and comments below!

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Floranext offers great florist software, florist POS, florist websites and florist wedding proposal software. Our florist technology products are built by florists, for florists. Let us know if you want a free demo or try our software for free here.

 


 

 

WUMFA – 2019 Annual Convention

March 29th, 2019 Posted by Josh D 0 thoughts on “WUMFA – 2019 Annual Convention”

Information:

Celebrating the Past. Fired up for the Future.

100 Years – WUMFA 2019
Wisconsin & Upper Michigan Florists Association

More information TBA – For more information, please visit the WUMFA website. 

San Francisco Flower & Garden Show

March 20th, 2019 Posted by Josh D 0 thoughts on “San Francisco Flower & Garden Show”

Information:

San Francisco Flower and Garden Show March 20, 21, 22, 23, & 24, 2019

At the Cow Place in Daly City, CA.

For more information about this event please visit the San Diego County Flower & Plant website.

Illinois Florist Association – Remembering Our History

March 15th, 2019 Posted by Josh D 0 thoughts on “Illinois Florist Association – Remembering Our History”

Information:

Is it time to continue your education to upgrade your skills and expand your knowledge?

Have you registered for the classes that will enhance your design ability and profitability?

If not then you should do it today!

We have amazing talent again this year excited to share their knowledge with all of you!  

Please act now and register as prices will soon go up. Don’t forget to register for the grant, competitions.

We look forward to seeing you very soon! 

For more information on this event, please visit the Illinois Florist Association website.

SAF Congressional Action Days 2019

March 12th, 2019 Posted by Josh D 0 thoughts on “SAF Congressional Action Days 2019”

Information:

Let the people you elect into office understand the floral industry and you need support!

March 11th – 12th, 2019

For more information, please visit SAF website.