Vanity emails go a long way in branding your floral business.
But are they necessary? If you are still using AOL, Gmail or Yahoo as your business email you are missing out on opportunities to present your brand—as many opportunities as there are emails you send, in fact.
What is a Vanity Email?
Simply put, a vanity […]
Ever wonder how we came to celebrate Valentine's Day with roses?
Valentine's Day is observed all across the world, and many consider this one of their favorite holidays. Celebrating romantic love, friendship, kindness and sweetness with flowers as the #2 most gifted, candy-chocolate #3 and greeting cards being #1.
How Valentine's Day […]
You need control of all facets of your floral business—your domain name included!
In 2018, e-commerce sales are projected to reach over $400 billion. Now is the time to understand and pay close attention to your floral business website and know if you truly have the upper hand.
A brick-and-mortar flower shop would never allow another company to partially own their storefront, and the same goes for your website domain name. Your floral website domain holds valuable history—if you are just starting out in the flower business you may feel overwhelmed by your hosting options, and with […]
With the holidays now behind us, most retailers will have a chance to relax—but not florists.
Valentine’s Day—or shall we say, Valentine’s week—is one of the busiest holidays for flower shops, with over 198 million roses sold. It’s a good idea to get a jump on your flower and supply ordering so that you can be organized and prepared […]